BRAND KIT · DESIGN LANGUAGE
Shiny, toy-like jelly shapes that just got splatted. Bubbly glossy letters, neon colors that clash, thick black outlines and hard sticker shadows.
ON INK VIOLET · MAIN USE
ON SKY · SOFT / FRIENDLY USE
EACH LETTER, ITS OWN INK
S pink · P tangerine · L sunny · A lime · T cyan · Z violet · ! pink.
5 LAYERS PER LETTER
Hard shadow, black outline, white rim, dark jelly lip, glossy fill with a shine on top.
KEEP IT BOUNCY
Letters tilt and hop a little. Never stretch, recolor or straighten the logo.
Every color comes in 3 tones: light for the gloss on top, base for the body, dark for the jelly lip underneath. Hero clash: Hot Pink + Acid Lime on Ink Violet.
HOT PINK
#FF9CC6 · #FF2E88 · #B5005A
ACID LIME
#EAFFA0 · #C6FF3D · #5E9A00
INK VIOLET
#C9B0FF · #7B3CFF · #3A16B8
SPLASH CYAN
#9AF0FF · #19C4FF · #0080B0
TANGERINE
#FFD596 · #FF8A1F · #C25A00
SUNNY
#FFF7A6 · #FFC81F · #C99100
INK BLACK
#FFFFFF · #14101F · #000000
SPLAT IT!
LILITA ONE · jelly display · logo, titles, big buttons
ROUND 2 · DUO SPLAT
ANTON · condensed caps, +1–4px tracking · headings, tags, HUD
Splat 5 players with a friend to finish today's quest.
MONTSERRAT · body text, menus, descriptions
Jelly body, dark lip and white gloss, plus a thick black outline and a hard offset shadow. Press and the button squashes flat.
NEW SEASON!
DO
Jelly gloss on letters and buttons
Black outline + hard offset shadow
Two neons clashing per screen
Tilt stickers and titles 2–14°
Ink drips on edges and seams
DON'T
Soft, blurry drop shadows
Pastel or gray screens
Thin or lowercase display type
Copying another game's look
Violence: paint, never blood